Design on Draft celebrates the often-overlooked artistry behind beer branding. From iconic labels to inventive packaging and marketing, graphic design shapes our experience of beer. It’s how breweries create culture, build identity, and bring people together—one story, one sip, one space at a time.

Design on Draft is co-curated and co-presented by the Design Museum of Chicago and the Beer Culture Center.

Join us on October 23rd from 5:00-9:00pm for an opening reception for Design on Draft.